Date:
Feb 23
Author:
Mirabelle Morah
001
Strength
Imagine you want to show someone a new toy you made. You can either tell them about it with words… or show them with a video of the toy in action.
Which one would you like better?
Most people like videos way more than plain words. That’s because videos show how things work in a fun and clear way.
002
Example
Let's say you're sending a message. You might write something like: "Hi Sam! I think you’re really awesome at building robots. Could we talk for a little bit so I can learn from you? Thanks!"
That’s super nice, but your investor Sam might not really get what you’re talking about yet. If you also show a short video of your robot moving, it suddenly makes everything clearer.
003
Why
Here’s why adding a video makes your message stronger:
1. Videos Show What You Mean: When you talk about your robot, Sam might still wonder:
What does it do?
How does it work?
But if Sam sees a little video of your robot walking or dancing, he instantly sees what you mean!
Videos Make People Interested: People like looking at videos because they’re fun and easy to watch. So your friend is more likely to pay attention to your message if you include a video.
Videos Build Trust: When Sam sees you and your robot doing cool stuff in the video, he knows you’re serious and real. It feels more real than just words on the screen.
004
What to do
Now here's what you should do. When you send a message to an investor, try making a short video showing what your product does and how it's beneficial. Then send your nice message and include the video. Your investors can read your deck, proposal then watch the video and instantly understand what you’re building.
Goodluck!
