ITAJA Women Fellowship
Brand identity
Logo animation
Brand identity and logo animation for a fellowship of women who are not just passionate about their own growth but about the growth of other women around them.
(Details)
ITAJA Women Fellowship (commissioned by Durian Foundation) is a three-month program where selected fellows are trained to teach other women in their communities how to run small businesses, maintain proper business records, and become ready to access loans, grants, and funding opportunities.
(Process)
We started with a survey to understand the umbrella foundation, Durian Nigeria's goals and objectives. Using existing guidelines, knowledge about local infrastructure and future goals, a logo and brand identity were further carved out.
(Impact)
ITAJA Women Fellowship is for Women who understand that when one woman in a community learns how to manage a business properly, keep records, and position herself for funding, that knowledge does not stay with one person. It spreads. And our logo, brand and motion identity work helps the team spread the message quicker.
